Kelly Pace Hayes owns Pace and Love Marketing. She is a marketing consultant. She shares her mini bio, and describes the breadth of experience she has and how she now uses her experience. She has helped both small food businesses and large restaurant groups grow. She has clients across many industries now. She has the skills of a nimble individually run marketing company who worked at an agency, so can incorporate those processes into Pace and Love.
Her ability to gather and tell the story telling works. She’s used it for many different industries, and for many facets of a business. Right now she helps businesses tell their story to attract good people to join a team. She explains clever packaging and how the brand can capture so much in the feel of the logo, package or environment.
Martha asks Kelly for shout outs for good marketing that builds your restaurant and product brand. Hear 3 good paths that Kelly recommends for marketing your restaurant or packaged food/beverage—loyalty, a chef’s choice menu, and partnering with local community organizations.
Kelly mentions text loyalty programs. Here are several to consider: Klayvio, and here is a recent list to consider